|
|
Marsh Publications is an educational publishing company that focuses on texts for the MBA market. Our emphasis is on emerging course areas and specialized topics within the master's level business curriculum. Such topics and course areas are more fully described on the accompanying topics page. Because of our tightly defined focus, we are able to allocate our marketing resources equally to all of our titles, in contrast to the larger publishers, who typically advertise their small-market books with one or two postcards and a listing in their catalogs and on their Websites. Our goal is to find authors who are in the vanguard at their schools in innovative teaching, research, and writing. We offer several advantages that only a smaller, author-centered publisher can provide:
Marsh Publications provides competitive royalties, and, as appropriate, advances. In addition to our campus sales force, we use extensive direct-mail marketing. Of course, we use the latest technology to put our texts on an accelerated schedule that minimizes the time needed to go from manuscript to bound book. We offer the expertise of the company's two principals, who have over fifty years of combined experience in all types of book publishing, and who are knowledgeable about both recent scholarship in all of the business disciplines and trends in the MBA curriculum. If you have a text in mind or in progress that would "fit" our publishing program, please contact us. If you would like to simply brainstorm with the principals, we are available to talk with you via e-mail, phone, or if you wish, in your office. |